Our Consulting Services For Brands

What Differentiates Us

Choosing the right partner to guide your adaptive fashion journey is key. When you work with us, we bring our unique skillset, passion, and experience to every client and every project.

Brand Launch
Background

No other consultancy has firsthand experience building an adaptive fashion brand. Our CEO Tracy was involved in every step of the development and launch of Yarrow and ULEX, not just advising as a consultant.

Research-Based &
Applied Knowledge

We bring a wealth of research-based and practical expertise to every client, allowing us to develop tailored solutions that align with budgets, timelines, and objectives to effectively reach consumers with disabilities.

Breadth in Types
of Clients Served

We have consulted for brands of all sizes. From single person ventures, to hundred member organizations, to corporate companies, we’ve successfully navigated the nuances that come with each type of client.

Vast Network
of Partners

Our extensive network of partners across fashion, adaptive sports, education, and research brings diverse lived experiences to our clients and allows us to tap partners in various steps of the adaptive fashion lifecycle.

Our Approach

Our three-prong approach of education, evaluation, and evolution is based on years of experience building apparel brands, improving Disabled consumers' shopping experience, and training fashion professionals.
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Education

We provide foundational education on the adaptive fashion market, target customer, and best practices.

A line drawing of a checklist and 3 people used to represent "evaluation".

Evaluation

We evaluate accessibility across the consumer journey to identify strengths to highlight and areas to improve.

A black line drawing of a target with three rings and a bullseye, used to represent "evolution".

Evolution

We guide small, intentional changes that have a lasting impact on attaining customers with disabilities.

Download Our Service Offerings

What Working With Us Looks Like

We get it!

The adaptive fashion market seems full of unknowns and not everyone has heard of adaptive fashion.

But adaptive fashion isn't rocket science.

With simple updates, your brand can be tapping into the value of disability inclusion in no time!
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Below, we've described the struggles we've seen clients face, outlined how our services address those challenges, and provided examples of what that may look like.
Struggles We’ve Seen
How We Help
Our Services In Action
A black line drawing of a chart with three points marked on the chart, used to represent "education".
Education
You recognize the importance of disability inclusion, and are ready to learn about adaptive fashion.You want to enable your teams to incorporate adaptive fashion within their job functions.
High-Level Trainings & Workshops
Disability inclusion and foundational adaptive fashion training to establish knowledge alignment.
Job Function Specific Trainings
Area-specific trainings for the cross-functional partners working on adaptive fashion.
Online Adaptive Fashion Curriculum
Access to our comprehensive, online 10-course series, providing professional development.

A corporate client starting their adaptive fashion journey might opt for:

  • A single high-level disability inclusion training session for the entire company;
  • Job-specific trainings for design, merchandising, and marketing teams; and
  • Access to our online resources for ongoing professional development.
A line drawing of a checklist and 3 people used to represent "evaluation".
Evaluation
You are knowledgeable on adaptive fashion, but don’t know where or how to start. You want to ensure the budgeted time, money, and energy are used effectively and efficiently.
Product Evaluation
Client product assessment for existing functional features by wear testing with Disabled consumers.
Shopping Experience Evaluation
Shopping experience evaluation to ensure Disabled consumers are able to shop online and in-person.
Business Processes Evaluation
Review of internal processes for opportunities to improve inclusivity to reach Disabled consumers.

Understanding a client’s current position may reveal:

  • Products that already serve wheelchair users effectively, but need to be communicated to customers;
  • Simple updates that would make the online shopping process easier; or
  • Teams that are already incorporating inclusive practices.
A black line drawing of a target with three rings and a bullseye, used to represent "evolution".
Evolution
You understand the adaptive fashion market, your target consumer, the elements that work for Disabled consumers, and your growth opportunities.

‍Now it’s time to make change!
Product Evolution
Adaptive fit offerings, new products, or new collections to create products consumers will love.
Merchandising Evolution
Online and in-store merchandising improvements to ensure Disabled consumers can actually shop.
Marketing Evolution
Marketing strategy updates to effectively and authentically reach Disabled consumers.

If we’ve determined a client’s products will work for Disabled consumers, we would focus on merchandising and marketing updates, and not make any product improvements. Updates might include:

  • Training store employees on styling Disabled consumers;
  • Enhancing search functionality; and
  • Hiring Disabled models.

In the US, 28.7% of the population has a disability.

Is your brand effectively reaching this often underserved market?

Let's Make Sure!